On 25 July 2024, Progresif Sdn Bhd proudly launched Ding!, a new cashless payment feature integrated within the Progresif Care+ app. This innovative digital payment solution aims to enhance financial inclusion and empower Micro, Small, and Medium Enterprises (MSMEs) as well as individual users in Brunei.
The exclusive launch event was officiated by the esteemed Guest of Honour, Yang Berhormat Pengiran Dato Seri Setia Shamhary bin Pengiran Dato Paduka Haji Mustapha, Minister of Transport and Infocommunications, at the OneCity Shopping Centre. The event was attended by Progresif's Chairman, Mohammad Harris bin Brigadier Jeneral (B) Dato Paduka Haji Ibrahim, ambassadors, permanent secretaries, senior government officials and Progresif partners.
Powered by the Progresif Care+ app, which has been awarded the best payment initiative by Asia Communication Awards, Ding! offers a seamless and secure payment solution that enables users to perform digital transactions without the need for a traditional bank account. Progresif’s goal is to empower individuals with tools and visibility to track their finances and get an overview of their spending through simple and easy-to-understand visuals. This initiative aligns with Progresif’s commitment to enhance convenience and promote financial and digital literacy across Brunei.
“In Progresif, our vision is ‘To deliver connectivity and innovative services to drive an inclusive Bruneian digital economy and beyond.’ In line with the Digital Economy Masterplan Vision of achieving a ‘Smart Nation through Digital Transformation,’ we are committed to creating a forward-thinking digital society empowered by cutting-edge technology. Our initiative with Ding! embodies this vision, as we believe it will significantly contribute to this growth by fostering a culture of cashless transactions through diverse and dynamic multimedia platforms with convenience. We also aim to align with the National Digital Payment Hub when it launches, serving as a platform to generate growth in cashless transactions and create a conducive business ecosystem in Brunei, as announced by His Majesty the Sultan and Yang Di-Pertuan of Brunei Darussalam in his recent titah. By embracing this vision and such innovations, we aim to not only simplify financial transactions but also inspire a brighter, more inclusive future for all,” said Hajah Nurul Haniah Binti Haji Jaafar, Progresif CEO in her opening remarks.
Progresif’s latest initiative, Ding!, aims to bridge the gap by providing accessible and secure financial tools for all customers and partners, regardless of their economic background. Committed to extending financial services to the unbanked and underbanked populations, Ding! offers a seamless and user-friendly digital payment solution. Ding! allows users to top up their wallets with prepaid credit or by charging to their postpaid bill, supports instant scan-and-pay transactions via a global QR standard, and ensures ease of use for all, including those new to digital payments.
For merchants, Ding! offers a comprehensive dashboard that consolidates all business data in one place. This feature enables merchants to keep track of their sales activities and payment transactions efficiently. The app also supports multi-user roles, allowing businesses to identify and monitor different performance metrics. With Ding!, merchants gain clear insights into their net revenue and overall business performance, enhancing their ability to make informed decisions.
"Progresif’s ding! Merchant app is designed to simplify, streamline, and elevate MSME operations. We welcome merchants to come and experience how this app can enhance their digital payment experience and customer interactions. From everyday transactions to future planning, we aim to be your digital partner, empowering your journey every step of the way. ding! is just the beginning of this exciting journey,” said the Vice President of Innovation at Progresif, Mohammad Haziq bin Haji Mohd Sahrip.
Following the launch event, Ding! will also be conducting a roadshow from 25th to 28th July 2024, featuring a pop-up market with selected Ding! merchants. The market will be open to the public and will include a lucky draw, offering one entry per every $5 spent with Ding! at the pop-up market. Five lucky winners will each receive $100 Cash in their Ding Wallet. This roadshow provides an excellent opportunity for attendees to experience Ding! firsthand, learn how to activate and add money to their wallets through the Progresif Care+ app, and enjoy the convenience of digital payments. The pop-up market will feature a diverse range of vendors, showcasing the ease and versatility of using ding! for everyday transactions.
In celebration of the launch, Progresif is also awarding the first 1000 Ding! wallet activations with free $5 cash into their Ding! wallet. On top of that, a lucky draw campaign running until the end of September will see 16 lucky winners win various prizes including $100 Ding! cash and the grand prize of the latest iPhone.
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